Marketing Fuel for Business:

Driving revenue with optimal ROI is in our DNA. Tell us what your business objectives are and we’ll map out the marketing plan to get you there. It’s that simple.

Road tested over 20+ years, across 65 countries and 323 US Cities. Injecting marketing fuel into your business today.

Call (203) 255-0850 to get started.

“…First of all, your knowledge about marketing and brand integrity far surpasses anyone we have worked with in the past. I know that my team will do a better job today…as a result of spending time with you. Thank you for bring your expertise to us.”

Kathlene Buchanan, President and Founder at Metro Offices

“Quite simply, Andrea is WONDERFUL in everything that she does…I highly recommend Andrea to any company, new or old, that is looking to enhance their marketing efforts.”

Nathan Jansch, Owner and President at The Boardroom Executive Suites

“PMG presented a full days training…It was one of the best training meetings we have had, informative, thought provoking and entertaining!”

Mike Howard, President at American Executive Centers

“We are extremely happy with the results and materials which Andrea has provided to us and would recommend her to anyone involved in the business centre industry.”

Kane Willmott, Co-Founder at iQ Office Suites

“I have used Pirrotti Marketing on many occasions to assist me with my company’s marketing and advertising efforts and will continue to do so in the future. Andrea brings with her a very deep understanding of the Executive Suite industry and a wealth of creativity and advertising “know how”. I highly recommend Pirrotti Marketing!”

Dave Taylor Franchise Owner at YourOffice USA

“It is my distinct pleasure to provide this recommendation for Andrea Pirrotti. She is the consummate professional…Anyone who engages her, I’m sure, will hit the jackpot, just like I did.”

Ray Lindenberg

“Andrea is a marketing maven who always delivers quality. She’s a true professional with clear cut ideas that are easy to implement.”

Carrie Gates, VP of Leasing & Marketing at Barrister Executive Suites
Marketing Essentials

Providing Marketing Fuel for workspace providers across 800 locations, 65 countries and 323 cities since ’99.

Just like you, we eat, breath and sleep “workspace as a service.”

In addition, driving revenue with optimal ROI is in our DNA. Tell us what your business objectives are and we'll map out the plan to get you there. It’s that simple.

Get Started With Marketing Essentials Now

Welcome to PMG Marketing Essentials

I have personally created the marketing plans and tools to fuel, lead, and drive conversion for more than 800 workspace locations. Over the years, Ive developed toolkits to support my clients in achieving their objectives. The PMG Essentials Toolkit features 14 essential items you need to generate revenue now.

Get Started With VO Essentials Now

PMG Virtual OFFICE Essentials Roadmap

Welcome to PMG Virtual Office. Andrea Pirrotti has created the marketing plans and tools to fuel, lead and drive conversion for more than 800 workspace locations across 65 countries. Over the years, she developed toolkits to support my clients achieve their objectives. The PMG Virtual Office Essentials Toolkit features 18 essential items you need to generate more revenue from your Virtual Products – now. Below is the timeline and descriptions for each tool.

Kick-Off Call with Andrea Pirrotti

Receive an overview of each PMG Virtual Office Essentials tool, gain access to Pirrotti Marketing’s project management database and get answers to all your questions. All staff members in your workspace are invited to participate in the call.

VO CLIENT SATISFACTION SURVEY AND MYSTERY SHOP

Did you know that 67% of clients have a demand for a product or service that most operators are not aware? Satisfaction questionnaires are a great way to identify areas where your business is excelling and opportunities for improvement. They also help operators understand what their clients’ value about them, capture quotes to use in marketing materials and inform messaging for marketing activities and inform product development efforts. This questionnaire, unlike any other is built to increase satisfaction and to generate revenue!

PRODUCT AND PRICING GUIDE

Your VO audience has fundamentally changed. The person who will buy mail may or may not be the person who wants phone or workspace bundles. When you package VOs the “old fashioned way” you inhibit conversion and leave money on the table. We advocate “deconstructing VO,” allowing the prospective client to build a VO program that supports his/her unique work style and business needs. In month 2 you will receive the strategy and worksheet guides to help you create the optimal VO packages and price points for your business.

12 MONTH MARKETING PLAN & TRACKING REPORT

This template includes the “must have” tactics by target audience (referral partners, channel partners, prospects and current and former clients), with an overview of messaging and frequency. Learn what you should do and when to do it. This high level marketing plan is the envy of every Marketing VP. Also included is your tracking report. This indispensable report ensures you run marketing by the numbers by capturing the key performance indicators (KPIs) required to monitor and enhance performance.

VIRTUAL OFFICE PROPOSAL TEMPLATE

Designed to increase conversion, this excel template highlights the features and benefits of the entire workspace from the building location to the floor plan, common area as well as the technology and voice platform. This template helps you to create a compelling value proposition. The proposal includes it all, as well as bundled and à la carte recommendations. Every sales opportunity is listed for you, simply add your contact info, logo and center images. Values are totaled with the embedded formulas. Let’s connect. Contact Andrea for a 30-minute conference call to regroup.

SALES LETTERS: SEVEN LETTERS TO SUPPORT THE SALES PROCESS

Crafted to close deals, this set of seven sales letters will keep communication going until your contract is signed. These sequential sales letters follow a strategic sales process that support the sales cycle and guarantee results. Remind your prospect the benefits of your location, technology offering, client services and price and promotion.

REFERRAL FLYERS

Client referrals provide one of the highest overall conversion rates and deal values. This referral flyer was created in PowerPoint so you can easily and quickly make updates and changes. Save and send as a PDF. Let’s connect. Contact Andrea for a 30-minute conference call to regroup.

CRAIGSLIST ADS

VO and Meeting Room deals get done via Craigslist. The service is free to use. Don’t let your ads get lost in a strong of posts. Our ads are optimized with the workspace copy that will get you noticed! The strategy and creativity is done for you. Simply “copy and paste” and you’re done.

CLIENT EMAILS

Capturing the client is step #1. Reinforcing your relationship with the client, expressing how you add value to their relationship and ultimately having them use more of your products and services is step #2. These letters will jump start your efforts. We will provide them in WORD and you can easily upload them with a photo to Mail Chimp or Constant Contact. We’re happy to provide you with support to do this for a nominal fee.

Scattered throughout the program we will provide you with (1) Top Tips to maximize VO revenue (Content Provided by Davinci Virtual), (2) a presentation on how to build the optimal VO program, and (3) Building a Powerhouse annual Marketing Plan.AND…ALL ALONG THE WAY…WE’LL BE AT YOUR SIDE. To ensure complete workspace success, you’ll have three consulting hours with Andrea Pirrotti and her marketing team available to you.

Get Started With Office Essentials Now

KICK-OFF CALL WITH ANDREA PIRROTTI

During this one-hour session, you’ll receive an overview of each PMG Marketing Essentials tool, gain access to Pirrotti Marketing’s project management database, and get answers to all your questions. All staff members in your workspace are invited to participate in the call.

CLIENT SATISFACTION SURVEY AND MYSTERY SHOP

Did you know that 67% of clients have a demand for a product or service that most operators are not aware? (This is the average number across more than a thousand services they Andrea has personally conducted.) Satisfaction questionnaires are a great way to identify areas where you’re team/technology are excelling and opportunities for improvement. They also help operators to understand what their clients’ value about them, capture quotes to use in marketing materials and inform messaging for sales and marketing activities. This questionnaire, unlike any other is built to increase satisfaction and to generate revenue!

12 MONTH MARKETING PLAN

This template includes the “must have” tactics by target audience (referral partners, channel partners, prospects and current and former clients), with an overview of messaging and frequency. Learn what you should do and when to do it. This high level marketing plan is the envy of every Marketing VP.

OFFICE PROPOSAL TEMPLATE

Designed to increase conversion, this excel template highlights the features and benefits of the entire workspace from the building location to the floor plan, common area as well as the technology and voice platform. This is of course the time you are asking the prospect to part with cash and make a commitment to do business with you. This template helps you to create a compelling value proposition. The proposal includes it all, as well as bundled and à la carte recommendations. Every sales opportunity is listed for you, simply add your contact info, logo, center images. Values are totaled with the embedded formulas. Let’s connect. Contact Andrea for a 30-minute conference call to regroup on the tools you’ve used for the last few month and how to optimize performance in the following months.

SOCIAL MEDIA CALENDAR

Social media will help you gain exposure and increase your SEO—when done the right way. This unique editorial calendar was built specifically for workspace providers. The communication flow supports the sales story process. Learn what to say, how to say it and when to say it for ultimate engagement and exposure.

SALES LETTERS: SEVEN LETTERS TO SUPPORT THE SALES PROCESS

Crafted to close deals, this set of seven sales letters will keep communication going until your contract is signed. These sequential sales letters follow a strategic sales process that support the sales cycle and guarantee results. Remind your prospect the benefits of your location, technology offering, client services and price and promotion.

Referral Flyer

Client referrals provide one of the highest overall conversion rates and deal values. This referral flyer was created in PowerPoint so you can easily and quickly make updates and changes. Save and send as a PDF. Let’s connect. Contact Andrea for a 30-minute conference call to regroup on the tools you’ve used for the last few month and how to optimize performance in the following months.

The Perfect Tour: A Step by Step Presentation

This Pirrotti Marketing Presentation will make your workspace tour memorable. Learn what to say and how to say it. Communicate and articulate what sets your workspace apart from the rest. Not only will your prospect envision him/herself in your center, they will become part of your center.

BROKER EMAILS

This series of three emails will educate the broker on (1) when to use your service, (2) how using your service will benefit him and (3) how using your service will benefit his client.

CRAIGSLIST ADS

VO and Meeting Room deals get done via Craigslist. The service is free to use. Don’t let your ads get lost in a strong of posts. Our ads are optimized with the workspace copy that will get you noticed! The strategy and creativity is done for you. Simply “copy and paste” and you’re done.

AND...ALL ALONG THE WAY...WE’LL BE AT YOUR SIDE

We’ll provide you with monthly Tips on how to sell more meeting rooms and Virtual Offices with content from Davinci Virtual, along with additional value add webinars and white papers to enhance your business performance. To ensure complete workspace success, you’ll have three consulting hours with Andrea Pirrotti and her marketing team available to you.